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    Competitive advantage in the 21st century: What are the human resource functions and activities?

    Mangalaraj, Daniel; Du Plessis, Andries

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    Daniel first paper and Andries (1).pdf (136.1Kb)
    Date
    2015-02
    Citation:
    Mangalaraj, D. A., and Du Plessis, A. J. (2014). Competitive advantage in the 21st century: What are the human resource functions and activities?. WBER - World Business and Economics Research Conference 24-25 February, Auckland, New Zealand(Ed.), WBER Conference Auckland (pp.44-53).
    Permanent link to Research Bank record:
    https://hdl.handle.net/10652/2999
    Abstract
    Global organisations are being forced to become more competitive. Globalisation of markets, changing customer demands and increasing product-market competition, people and the way they are managed acquire greater importance in the 21st century. This paper reports on organisations to maintain their competitive advantage and the role of human resource functions and activities. HR can secure its place for the future by adding value to the organisation in which it exists. Globalised human resource management (GHRM) should prepare the best skilled people worldwide regardless of their nationality. Recommendations are given in the last part of this paper for HR managers to add value to their organisations to stay competitive. Conclusions form the last part of this paper.
    Keywords:
    globalised human resource management (GHRM)
    ANZSRC Field of Research:
    150305 Human Resources Management
    Copyright Holder:
    The Authors
    Rights:
    This digital work is protected by copyright. It may be consulted by you, provided you comply with the provisions of the Act and the following conditions of use: Any use you make of these documents or images must be for research or private study purposes only, and you may not make them available to any other person. You will recognise the author's and publishers rights and give due acknowledgement where appropriate.
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    • Management and Marketing Conference Papers [86]

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