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    Recruiting and retaining learners in workplace literacy programs in New Zealand

    Benseman, John

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    vol_53_1_1.pdf (287.8Kb)
    Date
    2013
    Citation:
    Benseman, J. (2013). Recruiting and retaining learners in workplace literacy programs in New Zealand. Australian Journal of Adult Learning, 53 (1), 8-25.
    Permanent link to Research Bank record:
    https://hdl.handle.net/10652/2105
    Abstract
    Successful workplace literacy and numeracy programs are dependent on effective strategies to recruit and then retain course participants. This article reports on the recruitment strategies used in a large workplace literacy and numeracy project involving 535 workers in 18 courses. It provides an analysis of the strategies used, their rates of success in the companies, the overall retention rates and identifies effective ways to implement these strategies.
    Keywords:
    workplace programmes, literacy, retention, recruitment, workplace numeracy, workplace literacy
    ANZSRC Field of Research:
    130108 Technical, Further and Workplace Education
    Copyright Holder:
    Author
    Rights:
    This digital work is protected by copyright. It may be consulted by you, provided you comply with the provisions of the Act and the following conditions of use: Any use you make of these documents or images must be for research or private study purposes only, and you may not make them available to any other person. You will recognise the author's and publishers rights and give due acknowledgement where appropriate.
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